for the well-traveled.
As one of the largest luxury hotel collections in the world, Leading Hotels is in the unique position to offer a wide selection of one-of-a-kind destinations, united by one esteemed mark of approval. Rooted in the culture and regions in which they are located, each hotel embodies the essence of authentic discovery.
Imagining the remarkable.
The design of the Leading Hotels directory would need to appeal to the modern traveler and create a lasting impression for the entirety of its two-year lifespan. Merging elements of the brand’s new strategy with their minimal visual identity helped express their underlying message of open avenues to the ultimate in exploration. The result is a cover that is timeless, opulent, and inviting. The intricate details reinforce the brand’s premium positioning and help pique the imagination of the reader while speaking to the possibilities within.