The Fatty Crew wanted to surprise fans with something unexpected and new. Staying on-brand, the creation had to be bold, delicious, and rich in flavor. That’s when the idea for limited-edition Fatty Bars with locally sourced ingredients in both milk and dark chocolate blends was created.
SARANKCO used specialty paper adorned with a bold color and pattern that incorporated the Fatty logo to create one-of-a-kind packaging. The decadent bars were sold online, at their restaurants, and at Williams-Sonoma. Delicious flavors in a beautiful package proved to be a winning combination.